B2B Sales Techniques

If you’re looking for B2B sales techniques that can help your agents thrive in a competitive environment, consider the advantages of HeyBuddy, one of the best interactive sales presentation apps for sales teams and executives alike. Often, the best solutions for sales managers are also the best tools for their sales reps. By helping them spend more time selling efficiently and less time searching for research to use in their presentations, productivity and sales grow exponentially. This is the primary reason that Launch DM, an international creative digital marketing studio located in Reading, PA, created HeyBuddy.  As a preferred Salesforce vendor and a trusted brand in the Salesforce ecosystem since 2008, LaunchDM wanted to help clients harness the amazing capabilities of a sales enablement platform that worked with all devices. HeyBuddy provides an easy-to-manage, centralized repository for all of your content and integrates with any existing CRM to help streamline the selling process. It enables you to keep your most up-to-date sales tools in front of your team at all times. It also provides you with actionable insight into their activities. Advantages of using the HeyBuddy mobile sales tool include:

  • Intuitive and simple to use
  • Select a design theme or create a custom look and feel
  • Easily setup consistent sales presentation materials for your team
  • Organize documents from your custom content repository for a completely branded presentation
  • Easy navigation from the home screen
  • Integrates with any CRM
  • Access it whenever you need it, online or offline
  • Reduce meeting preparation and follow up time
  • Measure activity across your entire team
  • Teams can share important insights internally

How to Maximize your B2B Sales Success

  1. Customize the content for your audience. Business customers typically respond best to sales presentations that are tailored as much as possible to their specific circumstances. If your sales message gives the impression that it is tailored to large corporate audiences, your small and medium-sized business audiences may be underwhelmed. They will commonly will use your products or services very differently from larger corporations, so focusing on their unique need can deliver greater success.
  2. Understand the prospect’s business. Google is your friend; use it to gather as much information as possible about the prospect’s business and where it’s headed. When you meet, listen carefully and focus on their needs. Identify issues and products or services that will be relevant to them. Most sales reps waste time talking about aspects of products or solutions that simply aren’t relevant to the customer’s situation. With HeyBuddy, you can grab the most appropriate material from your CRM and instantly target exactly what the customer wants.
  3. Follow up. Decision makers are busy, and many a sale has been lost because the rep failed to follow up after the meeting. With HeyBuddy, each presentation is recorded and logged. Simply save the presentation, package it, and email if off to the prospect for quick follow-up.
  4. Monitor activity and results. Sales managers and executive teams can monitor sales activity and result easily to make qualified decisions. Just by tapping through HeyBuddy in a sales meeting, the field rep is populating your CRM, providing managers with reports and analytics that enable them to make data-informed decisions. Determine which materials are used most, what content is effective, and what is not, and make the necessary changes.

Empower your team with B2B sales techniques that can improve performances throughout your entire sales funnel. The HeyBuddy sales app is essential for every business. Call us at (484) 516-2526 to find out more, click below to get started.

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