Content that can’t be accessed at a moment’s notice does more to impede project progress than anything else in your arsenal. Think about it. How can you design a presentation around a prospect’s pain points if you don’t have the insights into their company operations? Can you organize presentation points around a graph if you’re missing the specific content being referenced? While you might be able to jury-rig a working solution, the time it takes without instant access to relevant resources doubles project preparation time. Optimizing your sales team’s workflow starts with leveraging content management software for marketing & sales collateral.
HeyBuddy is a customizable user-centric platform designed to equip every member of your sales force with easy access to original, consistent content. We knew that CRMs and other systems are underutilized in the modern workplace when we started our company. Despite being vital tools for the operation of your company, most CRMs aren’t programmed with intuitive architecture. This means streamlining sales collateral to where it needs to go as fast as possible isn’t always feasible due to the inherent bulky design of your average CRM structure. With HeyBuddy’s help, your sales representatives can access the total value of your CRM’s sales collateral portfolio for use in daily project design and development.
Sales Collateral When You Need It
The content produced by your sales and marketing teams shouldn’t be used once and never again. Valuable, well-made graphics, media, charts, and more have a longer shelf life than a single presentation and should be taken advantage of. Your CRM is a natural storage asset, but its sheer size makes it challenging for everyday use. A massive portion of the sales collateral placed within your CRM never sees the light of day again, forcing employees to take their focus off their projects to build out complementary support material.
It’s not sustainable or feasible to continually produce brand new content every time you need a particular graphic, especially when you know for sure it already exists. Having a catalog of consistent, approved content is useless without the means to deliver it to your marketing and sales teams responsively. Access is king, and HeyBuddy provides the utility and toolset to quickly, efficiently, and easily source any material stored within your CRM.
Seamless Delivery and Access
Innovative mobile technologies like tablets and smartphones have redefined marketing and sales strategies. They provide remote platforms that can access the entire volume of your company’s resources, keeping teams connected and on the move from any location without skipping a beat. Bulky binders are limited and heavy, now rendered obsolete thanks to modern tools and assets.
But you need more than a tablet to keep your teams moving in sync. HeyBuddy can be easily downloaded onto any company device, offering widespread accessibility to every employee in your workforce. From there, it syncs with your CRM, deploying a customizable interface that focuses on intuitive layouts, responsive design, and a suite of tools to give your employees their best shot at success.
Professionals thrive in environments that treat their needs with care. Tailored solutions like HeyBuddy cultivate a cohesive, collaborative environment, keeping teams together while optimizing their strengths for more significant results. Fundamentally, HeyBuddy helps you close deals faster, and more closed deals mean more revenue. There’s not much more to ask from quality content management software for marketing & sales collateral. If you’re interested in utilizing our services, call us at 610-898-1330 or visit our website to learn more.