Salesforce is one of the world’s leading CRM providers, renowned as an innovator in its market without compromising on approachability. From small businesses to enterprises, it connects people and companies to build legacies and transform environments. It’s one of the most powerful tools your organization can access. However, despite its glowing reviews, Salesforce still isn’t perfect. Like many CRMs, it’s an iceberg, where most of the database’s information is lurking beneath the surface, unavailable to casual perusal. If you want to get the best out of your CRM, you’ll need the best sales enablement apps that integrate with Salesforce to do it.
Obviously, we’re going to recommend that HeyBuddy is your go-to choice for that. The team behind HeyBuddy has had a long intimate history with Salesforce, creating demos for its CEO at keynotes and so on. It’s not the only Fortune 500 company we’ve had the distinct pleasure to work with. Notable brands like Johnson & Johnson, Facebook, Apple, and UPS have also taken advantage of what HeyBuddy offers. And what does it offer? We bring to the table the single most important quality every company needs to grow and thrive: simplicity.
Making Things Easier to Use
Simplicity is a broad term to use, so let’s flesh it out a bit. HeyBuddy is a sales enablement platform, which means that its primary function is to give your sales teams a competitive advantage in closing up the sales cycle. While HeyBuddy is highly customizable to suit a variety of needs, it notably specializes in content delivery. Getting content into the hands of those who need it most has historically been a massive challenge for companies to nail down.
A lot of the issues stem from the regular incompatibility that CRMs like Salesforce have with sales usage. Your CRM is host to a massive amount of information, including:
- Analytics
- Graphics
- Media
- Insights
- Sales Collateral
- Contact History
- Personal Information
- Pain Points
- Etc.
All data compiled on a given prospect is kept there, as well as your company’s entire content library. When a sales rep needs to add a compelling graphic to their presentation, they’ll source previously created content from your CRM rather than create new collateral from scratch. This saves quite a bit of time and energy, promoting efficiency within the sales process and decreasing the amount of time it takes to close a deal.
CRMs, however, aren’t guaranteed to make sales collateral easy to access. These databases are victims of their own bulk, burying valuable data deep inside a complex latticework. Over 60% of your CRMs content library is virtually inaccessible, denying sales reps relevant content that can highlight pitch points and connect with prospects.
Here’s where HeyBuddy comes in. Our app syncs with your CRM, and from there, takes over everything so that your teams never have to interface directly with Salesforce again. Everything can be accomplished through HeyBuddy, from content sourcing to automatic data entry. Equipped with offline capabilities so your sales reps can still be productive even off-the-grid, HeyBuddy enables salespeople to pitch and present with confidence.
There’s a lot more to HeyBuddy than CRM syncing alone. Reduced costs, analytics, ease of use, affordable pricing – no wonder we’re one of the best sales enablement apps that integrate with Salesforce. If you’re interested in utilizing our services, call us at 610-898-1330 or visit our website to learn more.